INSA Fragrance — Defining Your Legacy
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From Kannauj attars to modern eaux de parfum — find the family that speaks to you.
Curated for you
Our Collections
SHAWAT AL HAMRA
₹249.00
MURJAN
₹249.00
NOOR AL NAYHAAN
₹249.00
Best Seller
SULTAN D`OR
₹349.00
NIGHT ASRAR
₹369.00
HAYAT ESSENCE
₹379.00
New-34%
MIDNIGHT AQS
From₹329.00₹499.00
New
WHITE OUD
₹329.00
The house signatures
Explore Our Best Sellers
The bottles our customers come back for, again and again.
SHAWAT AL HAMRA
₹249.00
New-34%
MIDNIGHT AQS
From₹329.00₹499.00
Best Seller-27%
SCARLET MALIK
From₹399.00₹549.00
Diwali Sale
Up to 25% off selected scents
Amber Sultan, Saffron Ember and more — while the clock runs.
Shop NowUse code FESTIVE20 for a further 20% off orders above ₹3,999.
Journal
Notes from the atelier
400+
Years of Kannauj craft
The House of Insa
Where scent meets emotion
A modern Indian perfume house, rooted in Kannauj.
Insa was born from a simple belief: that a fragrance is a memory you can wear. We blend modern French perfumery with the centuries-old attar craft of Kannauj, where flowers are still distilled in copper degs over wood fires.
Every bottle is made in small batches, with real saffron, real rose otto and real oud — at concentrations high enough to last through an Indian summer.
The Insa promise
Why Choose Insa
Premium Quality
Real saffron, rose otto and oud
Long Lasting
8 to 12+ hours on skin
Cruelty Free
Never tested on animals
Derma Tested
Gentle on sensitive skin
Handcrafted
Small batches, made in India
Honest Pricing
Luxury without the markup
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